The driving concept of the brand is the « Celtic » cable look. However, behind the cable design lies the ancient European history of the Celtic civilization. Their delicate artistic talent, magnificent craftsmanship, and skills in goldsmithing and crafting inspired brand owner, Mr. Philippe Charriol, to create a modern interpretation of their art. Drawing from this inspiration, he created a collection of luxury and exclusive watches, jewelry, writing instruments, eyewear, and leather goods, and named it the “Celtic” collection.